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90-9-1 rule October 11, 2006

Posted by mark in : General , trackback

Web usability expert Jakob Nielsen has a post suggesting ways that online communities can encourage more users to contribute

…starting from a rule of thumb that :

  • 90% of users are lurkers (i.e., read or observe, but don’t contribute)
  • 9% of users contribute from time to time
  • 1% of users participate a lot and account for most contributions


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